Finally. The Whole Package.
Own your market with an integrated strategy of best-in-class SEO and AI search optimization, state-of-the-art online ads strategy, and maximum website performance. Contact us now for a consultation.
Own your market with an integrated strategy of best-in-class SEO and AI search optimization, online ads strategy, and website performance.
Jared Staver
Staver Accident Injury Lawyers
Beth Breeden
Breeden Law Office
Gregory J. Vincent
Gregory J. Vincent Law
How We Help Law Firms Grow
Get Leads & Cases through SEO & AI Results Optimization
Our team of law firm marketing experts takes a comprehensive approach to SEO and GEO, grounded in technical excellence, strategic content creation, and local visibility. Our process includes in-depth audits, structured content development, and optimization for platforms beyond Google, including AI-driven search tools like ChatGPT and Google Gemini. From on-site improvements to off-page authority building, our legal SEO strategies are engineered to attract high-intent clients, improve rankings, and support long-term visibility that drives cases.
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Technical site audits and performance improvements.
Local and national keyword strategies.
GEO (Generative Engine Optimization) for AI search inclusion.
Custom legal content to build topical authority.
Google Business Profile optimization and Map Pack focus.
Campaigns Optimized for Cases, Not Clicks
PPC (pay-per-click) and LSA (Local Services Ads) campaigns for law firms demand precision. Our experienced ads team creates high-performance ad campaigns focused on bringing in high-value cases, not just conversions. By aligning your ad strategy with specific practice areas, geographic targets, and user intent, we reduce waste and increase return. Every campaign is rigorously tested, continuously optimized, and tied directly to your intake goals.
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Complete management of Google Ads, Local Services Ads, Meta Ads, and more.
Keyword targeting and negative keyword refinement.
Conversion-optimized landing pages and A/B testing.
Cost-per-case and lead quality reporting.
Award-Winning Websites Built to Perform
Our websites are designed to be powerful marketing tools built to attract, inform, and convert clients. Each site we create at Postali is crafted with precision, combining beautiful design, intuitive navigation, and technical excellence. We ensure every element works together to build trust, reflect your firm’s identity, and perform flawlessly across all devices. From page speed and SEO best practices to strategic calls-to-action, our websites are engineered to support your firm’s growth while delivering a seamless user experience that inspires confidence and drives results.
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Website builds with clean code architecture.
Mobile-first and ADA-compliant design standards.
SEO-forward structure and schema implementation.
UX and CRO best practices applied from wireframe to launch.
Continuous performance monitoring and enhancements.
We Define Your Firm to Find Your Clients
Brand strategy and market positioning.
Logo and identity system design.
Messaging architecture and tone of voice guidelines.
Brand application across digital and print.
Results You Can Measure.
We create strategies designed to get real results, better cases, and a stronger bottom line.
Schedule a ConsultationExplore our portfolio of recently built websites for law firms in Personal Injury, Criminal Defense, and many practice areas.
Whether you’re a personal injury law firm in a major city or an estate planning attorney in a small town, we’re here to help. We align your strategy to your business goals, communicate clearly, and drive results you can show partners.
Legal Marketing That Doesn't Waste Your Time
Straightforward insights, no jargon. We write what law firms actually need to know to grow smarter.
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Meet the Team Behind the Strategy
We’re legal marketing specialists—not generalists, not interns. Our team brings deep expertise in SEO, PPC, content, strategy, and design, and we work closely with your firm to execute with precision.
View Team BiosSubscribe to monthly insights that help your firm adapt, grow, and make smarter decisions.
Alan Wagner
Wagner, McLaughlin & Whittemore
Laban Levy
Simon Fitzgerald
John Haines
Haines Firm
Results depend on your market, current performance, and chosen services. Most clients see PPC traction within weeks and SEO momentum in 3 to 6 months. We set realistic timelines and report on progress every step of the way.
Yes. We’ve specialized in legal marketing since day one. Our strategies, content, and compliance standards are purpose-built for law firms, and it shows in our results.
Maybe. If your site performs well, we can optimize it. However, if it’s limiting SEO, speed, or conversions, we’ll explain why and show you what a better approach would look like.
We focus on qualified leads, not vanity metrics. Our communication is proactive and clear. And we don’t chase trends, we build strategies that evolve with how people actually find and choose law firms.
We offer SEO, PPC, branding, and custom website design, all of which can be integrated or standalone services. Whether you need a full strategy or support in one area, we build around your goals.
SEO and PPC work best together. PPC brings faster leads. SEO builds long-term authority. We’ll help you strike the right balance based on your practice areas and growth timeline.
Yes, and more. You’ll have direct access to a team of specialists who know your strategy, your goals, and your market.
Ready to see what smarter legal marketing looks like? Fill out the form or grab time on our calendar.
We’ll be in touch within 48 business hours via email to connect with you and schedule a call to clarify your needs.
